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Branding & Identity
A collection of branding and identity work created over the years, across industries including health, fitness, corporate, not-for-profits, and small to medium businesses.


Logo refinement & final art for STEEL, a luxury gym offering personalised training and premium facilities.


Identity and concept designs for allgoodthings, a premium table styling and rental service for weddings and events.


Branding for Abundance Financials, a mortgage brokerage, rolled out across stationery, signage, social media, website, and print.

Branding & visual identity system strategy for an international wine importer.


Brand refresh for a leading metal can manufacturer in Southeast Asia.

A refreshed identity for a long-standing health provider, with design rolled out across print, digital, and organisational communications.


Corporate identity for a partnership of four health organisations in Melbourne’s inner east, designed to establish a unified visual language while preserving the distinct identity of each organisation.


Branding & identity concept for a start-up construction company specialising in light gauge steel framing.


Program Bumblebee is an internal strategic transformation initiative for a community health organisation. The brand, featuring playful sticker-style illustrations, was designed to engage staff and promote a shared vision of integrated, patient-centred care after multiple mergers.


Identity for an advocacy project promoting healthy marketing to children within local sporting clubs, developed in partnership between four organisations.


Logo refinement & final art for STEEL, a luxury gym offering personalised training and premium facilities.


Identity and concept designs for allgoodthings, a premium table styling and rental service for weddings and events.


Branding for Abundance Financials, a mortgage brokerage, rolled out across stationery, signage, social media, website, and print.

Branding & visual identity system strategy for an international wine importer.


Brand refresh for a leading metal can manufacturer in Southeast Asia.

A refreshed identity for a long-standing health provider, with design rolled out across print, digital, and organisational communications.


Corporate identity for a partnership of four health organisations in Melbourne’s inner east, designed to establish a unified visual language while preserving the distinct identity of each organisation.


Branding & identity concept for a start-up construction company specialising in light gauge steel framing.


Program Bumblebee is an internal strategic transformation initiative for a community health organisation. The brand, featuring playful sticker-style illustrations, was designed to engage staff and promote a shared vision of integrated, patient-centred care after multiple mergers.


Identity for an advocacy project promoting healthy marketing to children within local sporting clubs, developed in partnership between four organisations.


Logo refinement & final art for STEEL, a luxury gym offering personalised training and premium facilities.


Identity and concept designs for allgoodthings, a premium table styling and rental service for weddings and events.


Branding for Abundance Financials, a mortgage brokerage, rolled out across stationery, signage, social media, website, and print.

Branding & visual identity system strategy for an international wine importer.


Brand refresh for a leading metal can manufacturer in Southeast Asia.

A refreshed identity for a long-standing health provider, with design rolled out across print, digital, and organisational communications.


Corporate identity for a partnership of four health organisations in Melbourne’s inner east, designed to establish a unified visual language while preserving the distinct identity of each organisation.


Branding & identity concept for a start-up construction company specialising in light gauge steel framing.


Program Bumblebee is an internal strategic transformation initiative for a community health organisation. The brand, featuring playful sticker-style illustrations, was designed to engage staff and promote a shared vision of integrated, patient-centred care after multiple mergers.


Identity for an advocacy project promoting healthy marketing to children within local sporting clubs, developed in partnership between four organisations.
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